Definition
💡 Mail merge can create personalized emails, letters, labels, and other documents needed in bulk. It's done by merging a template with data from a source, such as an email list or CSV file, using either a word processor like MS Word or an email service provider like Outlook.
Mail merge is a handy tool for customizing mass content without manually entering information for each recipient—which sounds rather tedious, especially if you have hundreds or thousands of them!
Mail merge is typically used for marketing, customer outreach, newsletters, and more. It's an excellent hack for saving time and improving the success rate of your emails because you're making them more targeted and relevant for each recipient.
Example
Mail merge is typically used when you need to send out bulk communication or a long list — without manually personalizing them. Examples include:
- Marketing emails with the recipient's name and other personal details added to the message.
- Writing hundreds of letters without having to add personalized greetings individually.
- Creating labels or envelopes with different names and addresses.
- Building a long directory of employees and creating an email contact list from it.
What is Mail Merge in Gmail?
Mail merge can be done through most email service providers, such as Gmail and Outlook.
Gmail has built-in mail merge features that allow users to create personalized emails using data from a spreadsheet or contact list.
Other possible ways to perform Mail Merge
Mail merge is a useful tool for creating personalized emails and documents in bulk. It allows you to merge a template with data from a source, such as an Excel spreadsheet or Google Sheets document, to quickly and efficiently create customized content.
You can use mail merge in various programs such as Word, Excel, and Google Sheets:
- Mail merge from Excel to Word: Commonly used to create letters, envelopes, or labels in MS Word using data from an Excel spreadsheet.
- Mail merge in Word: Directly create personalized emails or documents in MS Word by importing and merging data from a source like an Excel spreadsheet.
